Jumat, 26 April 2019

Avengers: Endgame box office: $60M Thursday is yet another record broken - Polygon

Marvel Studios’ Avengers: Endgame is already putting in a world-beating performance at the box office, with a record-breaking gross of $60 million from Thursday night screenings in the U.S., Disney announced Friday.

Boxoffice reports that the figure tops the previous domestic record-holder, 2015’s Star Wars: The Force Awakens, which made $57 million on the night before its official premiere date. And it’s over 50% better than the Thursday total for the first half of the Infinity Saga’s conclusion, Avengers: Infinity War, which came in at $39 million a year ago.

The pre-release tracking for Endgame suggested that the film was poised to break all kinds of box office records, and with its domestic performance on Thursday and its international gross over the past two days, it seems well on its way to doing so. Endgame opened on Wednesday in 25 markets around the world and 21 more on Thursday; Disney will bring it to eight other countries on Friday, including Mexico and India, alongside its official U.S. debut.

Through two days at the international box office, Disney estimates total sales of $305 million, more than half of which — $154.5 million — came from China, the world’s second-largest movie market. Endgame has opened at No. 1 in every market so far, and has set records as the film with the highest all-time single-day total in more than 15 countries, including the U.K. and Australia.

When Endgame tickets first went on sale earlier this month, it took only six hours for the movie to surpass The Force Awakens for the biggest first day of presale tickets in Fandango history — with five times as many tickets sold as for Infinity War. Disney said on Friday that Endgame is tracking ahead of Infinity War in all markets, and the company is surely eyeing many other box office records.

Infinity War is the current record-holder for the best opening weekend of all time, both domestically ($257.7 million) and worldwide ($640.5 million). But the intense demand for Endgame is leading theaters to run screenings at all hours, likely in an effort to make up for the spacing required by the film’s 181-minute run time. Starting Thursday, more than 60 AMC Theatres locations across the U.S. will be open for at least 48 straight hours, including 17 locations for four days straight — Thursday through Sunday.

With everything taken into account, estimates for Endgame’s opening weekend range from $275 million to $325 million. In other words, it’s almost assured that it will break the record currently held by Infinity War. But how high will it go?

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https://www.polygon.com/2019/4/26/18516296/avengers-endgame-box-office-opening-records-gross-money

2019-04-26 18:33:32Z
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